Hi. I am a
product designer
based in San Francisco.

01.

With over 11 years of product design experience. I'm an ex-Mattel and ex-Meta professional, currently working as a Product / UX Designer in San Francisco.

My expertise lies in translating research into user-centered designs and leading agile teams to enhance user experiences. I’m now seeking a role in a dynamic organization to leverage my skills for business growth.​

02.

Recent projects

Meta Internal Employee System(Website Design)

 Enhancing Employee Engagement and Recognition with Badge People Theme.

Upped Events—Attendee Event App(Mobile app)

Tailoring and customizing the users’ needs, helping the users to find and enjoy a great event experience.

Money Plan Application(Mobile app)

A mobile app to guide young people to saving money correctly and build up a good habit.

Hangout Pet(Mobile app)

A Mobile App that allows you to take your pet with you wherever you go!

Disney Small Doll Playset (Toy design)

A cute playset to change girls minds.

03.

What I am awesome at

I believe in the power of simplicity. With a focus on user-centric design, I strive to simplify the digital experience, delighting users with intuitive interfaces and frictionless interactions.

UX/UI Design

Enthusiastic and detail-oriented UX Designer with 3 years of experience creating seamless and engaging user experiences. Adept at user research, information architecture, and interaction design. Proven ability to collaborate with cross-functional teams to deliver impactful and user-centric designs.

Web Development

Specialize in creating efficient and visually appealing web solutions. Skilled in HTML, CSS.

Brand Experience

Proficient in creating cohesive brand systems, including logos, color schemes, and visual assets, that consistently convey a brand's personality and values.

Motion Design

A keen eye for design and a deep understanding of storytelling, I specialize in crafting engaging and visually stunning motion graphics that enhance brand narratives.

Toy Design

Bringing 8 years of expertise in translating concepts into visually appealing and functional toy designs at Mattel. Proficient in combining playability with safety considerations to create products that captivate and delight children.

AIGC Design

Excel in using artificial intelligence to generate contents(texts and images), create amazing contents or images for the website or app.

04.

I am proud to work with some of the best clients

Helen is a wonderful designer and a pleasure to work with. Her fundamentals are solid and her design process is comprehensive - Helen is more than capable at taking a product from conception to developer-ready mockups. She's quick to produce wireframes, and they are easy to follow, allowing ample opportunity for review and course correction (if needed). After that, her high-fidelity designs are beautiful and really bring the product to life. At Upped, Helen's designs are exactly what we were looking for and they're all being implemented into our product now. Even with her strong design toolkit, Helen is still always eager to learn and takes direction well. In addition, Helen is cheerful, willing to put in the extra effort, and cares about what she is doing. She is genuinely a nice person to work with and I wish her nothing but the best!
Louis Blitzman
Chief Strategy and Operations Officer at Upped Events
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